Tech news service CNet wanted to do a story on how Google searches made it possible to get a profile of someone fairly quickly. And they needed a guinea pig to make the point. So, they choose Google's own CEO, and led the story with a bunch of details gleaned from their own Google search --- most ultimately culled either from other articles in the public press, or from blurbs gathered by speech announcements and the like, and none very private. Google's response? A footnote to a subsequent piece reveals they're not talking to CNet for a year.

Google is famous for answering queries about the ethical implications of their technology by pointing to their own vague, feel-good policy of "don't be evil.". Well, no one there ever said "don't be petty."

via slashdot.