Tuesday, December 18, 2001

Commercial peeve du jour: this one touts a car. We see the car driving through a walled European village to cheery music as the villagers all start running after it --- eventually, it leads them into the countryside, pied piper style. If you want to have a peasant mob chasing you like mad as you drive through the countryside at twelve miles an hour, this is your car.

The music is from "Thick as a Brick" by Jethro Tull. They left out the vocal track, but if you know the lyrics, you can sing along:

Really don't mind if you sit this one out
My words but a whisper, your deafness a shout
I may make you feel but I can't make you think
Your sperm's in the gutter, your love's in the sink
So you ride yourselves over the fields
And you make all your animal deals
And your wise men don't know how it feels
To be Thick as a Brick

The ad becomes a different and much more evocative experience.


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